Event？

TSLAreportstheirfiscalQ2earningsonAugust7thaftertheclose？

Theoptionsmarketisimplyingabouta12。

5%onedaymove，whichisaboveboththe4qtravgofabout11。

25%andthe8qtravgofabout9。

75%。

Sentiment？

WallStreetanalystsaresomewhatpositiveonthestock，with8Buys，3Holdsand3Sells，butthestockhasmovedsoquicklythattheaverage12monthpricetargetofaround$118isactually15%belowthecurrentstockprice？

Thestockhasrisenfromaround$55priortothelastearningsreporttoaround$145today，anincrediblemoveoverthelast3months。

Imamazedthatshortinterestisstillover20%ofthefloat？

HereisthechartoftotalshortinterestinTSLA：

ShortinterestinsharesforTSLA，CourtesyofBloomberg

Soitisnearlyhalfofwhereitwasinthespring，butstillsubstantialgivenhowlargethemovehigherhasbeen。

Holders？

Danhastouchedonthisbefore，butitsworthnotingthatthetop5holdersofthestockownmorethan50%oftheoutstandingstock(allfiguresaccordingtoBloomberg)：

ElonMuskowns23。

76%

FMRLLC(Fidelity)owns14。

43%

CapitalGroupowns6。

44%

MorganStanleyowns4。

90%

DaimlerAGowns4。

09%

OptionsOpenInterest？

Openinterestfavorsputsversuscallsbyaratioof1。

5to1，againquiteasurprisegivenhowmuchthestockhasrisenthisyear(upmorethan300%)？

Inthepastmonth，though，callshavebeenslightlymoreactivethanputs？

ThelinesclosetocurrentspotthathavethemostopeninterestaretheAug17th130andAug17th150calls，theAug17th130puts，theSept130callsandSept130puts，theDec135calls，andtheJan14130andJan14140calls？

Thebulkoftheputopeninterestisatmuchlowerstrikes，sotheyremostlyworthless。

PriceAction/Technicals？

TSLAhasnotbreachedits50daymovingaveragesinceitfirstbrokeoutabove$40onApril1st？

Thestockhasbeenstair-steppinghighereversince？

IdiscussedTSLAschartstructure2weeksagoinmyChartoftheDaypost？

Thereweresomesignsofcaution，butthestockhasmadenewall-timehighssincethatpost？

Thedailychart：

TSLAdailychart，50daymainpink，CourtesyofBloomberg

Themid-Julyhighcomesinaround$133，whichisinitialsupport？

Moreimportantsupportisaroundthe50daymovingaverage，whichisrisingandcurrentlyaround$117？

Ofcourse，withthestockatall-timehighs，thereisnoresistanceontheupside。

Fundamentals？

Thisisnotacompanythatsgoingtobevaluedbythemarketontraditionalmetrics？

Investorsarepayingupforthestockbecausetheyviewthetechnologyandtheplatformasrevolutionary？

Whetherthatturnsouttobethecaseremainstobeseen，butthatstherealreasonforthestocksrampthisyear？

Notits$1ofexpectedearningsin2014。

TherealquestionforTSLAisnotonthedemandsideoftheoccasionbutonthesupplyside？

DemandisrobustintheU。

S。

(morethan20kunitsoftheModelSonanannualizedbasis)，andgrowthopportunitiesinEuropeandChinaareevident？

TherealkeyiswhetherTSLAcanmeetitsproductiontargetsfortheModelSbytheendof2013。

Thatsobviouslyagreatproblemtohave，andmanyinvestorsareprobablylong-terminnature，confidentinElonMusktofigureitout？

Buttheshorter-termtraderswillwanttoseeresultsthisquarter，particularlygiventhestocksmoveyear-to-date。

Thespeedoftherampupontheproductionsidelikelyhasmoreurgencytodaysincecompetitionissettoincreaseinthecoming18months(BMWnewslastweekwasjustthestart)？

ButTSLAhasbuiltafantasticcar(stellarcustomerreviewsattesttothat)，soithasamajorfirstmoveradvantageinthemarketplace。

Volatility？

IV30isnearalltimehighs，whichmakessenseconsideringthemovehigherinthestockbetweenlastearningsreportandthisone：

fromLiveVolPro

Septvolstandsatabout73，andwilllikelygobelow60followingtheevent。

VolinTSLAactuallyusedtoseethe40sandeven30sduringquietperiodsbutthatschangedsinceitbecamesuchastorystock。

Trades？